Dec
18th

Mr Green Casino Expands Into UK

Swedish-founded online casino Mr Green will soon be expanding into the United Kingdom and has appointed Kat McClure, former Dynamics Audience Marketing Manager for Microsoft, to head up the initiative.

Mr Green was originally launched in Sweden in August 2008, in Norway in September 2008 and opens in the United Kingdom in February 2010. The casino was voted the best online gambling web site by magazine Internetworld in 2008 and 2009.

Managing Director at Mr Green, Mikael Pawlo stated that the UK market is very competitive and they are happy to have such a skilled country manager in Kat McClure to lead Mr Green’s entry into the market. Her experience with Microsoft and prior to that with a startup ISP will prove useful in establishing their brand in the United Kingdom.

Prior to joining Microsoft, Kat worked for the successful start-up company, Mistral Internet, where she led the marketing and PR for their award winning high-speed ADSL and hosting services. She also has experience with the National Geographic Channel and BSkyB in consumer and B2B marketing.

Kate stated that Mr Green’s phenomenal success across the Scandinavian market was instrumental in her making the decision to jump at the chance to replicate the same success in the United Kingdom when the opportunity arose. She sees this as a perfect opportunity to initiate marketing campaigns in order to launch Mr Green within the UK market.

Mr Green will be the only online casino operator in the United Kingdom offering four different casino vendors, namely NYX Interactive, Wagerworks, Betsoft and Net Entertainment.

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