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Bwin has introduced an exciting promotion together with Italian football team AC Milan. This promotion presents the opportunity for 22 lucky winners to experience a day in the life of an AC Milan football player.

This campaign will take place both online and offline. Players may first of all become a part of a virtual AC Milan squad by inserting name and a picture at the bwin site. The player will then become part of an online video and through the use of the picture provided, will then appear with the other players in the dressing room and on the pitch. The reproduction of the new AC Milan player on screen will then score the final goal.